📋 Available on: Startup, Growth, Enterprise, Agency, Custom, and legacy Pro/Advanced/Enterprise plans. Not available on Starter or Free plans
There are two ways to add labels to multiple creators at once in Archive, both found under Add creators on either the Creators or the Social Profiles page: Import CSV (best for large volumes or adding new creators) or Quick add (best for smaller groups).
Option 1: Import CSV
Use Import CSV for large volumes, or when onboarding new creators with labels already applied.
Click the three-dot menu and select Add creators, then open the Import CSV tab and click Download Template to get the template file (with columns for account type, usernames, labels, and full name).
Make a copy of the file and fill in your creators' details, including the Labels column.
Upload the completed CSV and proceed through the field mapping step, mapping each column to its corresponding field.
Review and click Import.
⚠️ Templates are page-specific: the Creators page and the Social Profiles page use different templates, and each one only works on its own page. Importing the Social Profiles template into Creators fails, and the other way round too — download the template from the page you are importing into. See How to Use the Correct Template for Creators and Social Profiles.
Option 2: Quick add
For smaller batches, you can add social profiles and apply labels directly in the UI without a file.
On either the Creators or the Social Profiles page, click the three-dot menu, select Add creators, and open the Quick add tab.
In the Add creators drawer, enter usernames for Instagram, TikTok, and/or YouTube — in any format (username, @username, or full profile URL).
Tick Label these creators, then search for an existing label or type to create a new one. Labels entered here are applied to all profiles listed above.
Click Add.
📋 Note: Adding creators here applies labels and adds the profiles — it doesn’t set up content tracking. To capture a creator’s posts, add them to a Creator Monitoring campaign.
To label creators from a campaign instead, see Bulk Labeling Creators in Campaigns.