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What Do Social Profiles See When I Request Usage Rights?

What a creator sees and experiences when you request Usage Rights.

Written by Kylie Decipeda

📋 Available on: All plans (Startup, Growth, Enterprise, Agency, and Custom)

This article covers what a Social Profile sees on Instagram. If you're requesting usage rights from a creator on TikTok, the experience is different — see How to Request Usage Rights on TikTok.

The first thing a Social Profile sees when you request Usage Rights on Instagram is a direct message with your message and a Usage Rights Request link or the Approve/Reject Button.

Note: Creators must tap the Approve or Reject button to update the request status. Text replies in the DM (e.g. "yes") are not detected by the system.

Once they click on the Usage Rights Request link you shared, they will be redirected to their own usage rights request page, where they can see all the content you have asked for usage rights to and content for which they have approved or rejected rights.


Instagram Direct Message and Usage Rights Request Link

Once you have sent a request, the social profile should see the message on their Instagram Direct Messages with the response buttons (Approve / Reject) or a link where they can approve or reject your request.

Here's what the automatic request looks like:

Here's what the manual request looks like:


Usage Rights Request Page

When the Social Profile clicks to open the link, they’ll see all the content for which you’ve ever requested permission (with your most recent Usage Rights request displayed first).

An asset will automatically display the updated status once it approves or rejects a request. Here's what it looks like:

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