Archive's 'Usage Rights' feature lets you request content usage rights directly from Social Profiles within your Archive dashboard. This revolutionary feature simplifies the process, making it easier and quicker to repurpose content for your brand marketing campaigns while staying compliant with copyrights. Let's delve into how you can make the most of this feature.
Note: Requesting usage rights typically grants permission to use on all digital media, unless specified otherwise. You can customize the message to reflect the specific rights you need and move the conversation from there.
However, please note that the feature is designed for tracking purposes and that Archive does not provide legal counsel or guarantees regarding usage rights.
Requesting Usage Rights
Find the TikTok content you want to repurpose within the app, then click "Looking for usage rights?" at the bottom of the content.
In the new window that opens, personalize your message by explaining:
Why you want to use their content
How you plan to use it
Any other relevant details
Pro Tip: Click "Save as Default Message" to make this your default request message. You'll see a preview of how your message appears to the creator on the right side of the window.
Click "Submit a Request".
FAQ
Q: When requesting usage rights from a creator on TikTok, does it send them a DM?
A: Yes, it does send them a DM, but there are a few important things to know:
When it works automatically:
You need to have your TikTok account connected through TikTok integration v1 (this is key)
The creator's Direct Messages settings must be set to receive messages from "Everyone"
You need to be logged into your TikTok account
When it doesn't work automatically: If the creator's DM settings are set to "Suggested friends" or "Friends" (instead of "Everyone"), the system can't send the DM automatically. In this case, the request gets added to your Manage Rights table with an "In Queue" status. You'll then need to either:
Copy the message and send it manually via email or DM
Wait until the creator adds you as a friend
Important note about TikTok v2: If you only have TikTok v2 integration enabled in your workspace (not v1), then Archive can't send DMs on your behalf at all. You'll need to send all usage rights requests manually.
So the short answer is: yes, it sends a DM automatically, but only if you have TikTok v1 integration connected and the creator's settings allow messages from everyone. Otherwise, you'll need to handle it manually.
Notes:
Please make sure you're logged in to your TikTok account to make sure you're requesting rights using the right account.
Only accounts connected with TikTok integration v1 can send direct messages via Archive.
Links sent to TikTok creators are not clickable on TikTok. Instead, they must copy and paste the link into a browser.
We can only send DM request messages to creators whose Direct Messages settings are set to receive messages from "Everyone". Otherwise, the request will be added to the Manage Rights table with the status "In Queue." You can then copy the request message and send it via email or wait until the creator adds you as a friend.
When settings are set to "Suggested friends" or "Friends," the brand must be a mutual friend with the creator or appear in their list of suggested friends
We're still working on making the process easier for our customers.