Archive gives you powerful ways to organize and find exactly the content you need. With our filtering system, you can narrow down your content library by dozens of criteria to surface the perfect posts for your campaigns.
How to Access Filters
You'll find the filtering options at the top of your content library:
Click on Add Filter in the toolbar
A dropdown menu will appear with all available filter categories
Select the filter you want to apply
Choose your specific criteria
Add additional filters as needed to refine your results
You can apply multiple filters at once to get really specific with your search.
Available Filters
Here's what you can filter by:
Social Profiles - Filter by specific social media accounts connected to Archive
Content Type - Sort between photos, videos, carousels, and other content formats
Engagement - Find posts based on likes, comments, shares, and overall engagement metrics
Virality - Identify your highest-performing content based on engagement rates
Followers - Filter creators by their follower count ranges
Import Type - See how content was added to Archive (automatically detected, manually uploaded, etc.)
Post Type - Organize by Instagram posts, Stories, Reels, TikTok videos, and more
Creator Location - Filter content by where the creator is located
UGC Location - Find content based on where it was posted or tagged
Shopify Products - Filter by specific products featured or tagged in the content
Source - View content from specific platforms or sources
Tags - Use custom tags you've created to organize content
Verification - Filter by verified or unverified creator accounts
Platform - Sort by Instagram, TikTok, Facebook, and other connected platforms
Account Type - Filter between business accounts, creator accounts, and personal profiles
Usage Rights - See which content you have permission to use
Paid Partnership Code - Identify sponsored content and branded partnerships
Spark Code - Filter TikTok content with Spark Ads codes attached
Links - Find posts that contain clickable links
Collections - Filter by collections you've created to organize content
Label - Sort by custom labels you've applied
Post Date - Find content from specific date ranges
Sentiment - Sort content by positive, negative, or neutral sentiment
Creative Score - Find top-performing creative based on Archive's scoring system
Brand Safety - Filter content based on brand safety criteria
Content Tagger - Custom tagging for specific content categories
Muted Until - See content you've temporarily hidden with scheduled unmute dates
Note: The availability of certain filters may vary depending on your chosen plan. If you need access to additional filters, upgrading your plan may be necessary. If you want to upgrade to a Custom plan, please schedule a meeting with our Sales team.
Sorting Your Content
Along with filters, you can also sort your entire content library using the Sort by dropdown. This lets you arrange content by date, engagement, virality, and other metrics to quickly find what you're looking for.
Tips for Effective Filtering
Start broad and then add filters to narrow down results
Save time by combining multiple filters together
Use date ranges to find seasonal or campaign-specific content
Filter by engagement to quickly identify your top performers
Combine creator location and product filters to find regional product-specific content
FAQ
If I have UGCs with a specific hashtag, but the hashtag was added as a source only after the video was captured, will filtering by Source and selecting that hashtag still include the video in the results? Or will it only apply to content captured after the source was added?
No, the video won't appear in the results when filtering by Source because the hashtag wasn’t a source at the time it was captured. However, you can still find the video by using the Tags filter, which will include it in the results.