What does UGC stand for, and how is it counted?

UGC stands for user-generated content. It refers to any content—such as videos, photos, blog posts, reviews, and more—created and posted by users on online platforms rather than by brands or companies. In the Archive context, UGCs can be from Instagram (Feed posts, Reels, and Stories) and TikTok (videos).

The count trigger occurs when we pull the content and upload it to your workspace. Each piece of content counts as one UGC.

How can I determine which plan is best for me?

Our Starter Plan is best for individuals or very small teams just starting out. It includes Social Listening for content only, providing basic features for UGC management and monitoring, though it doesn't include reporting capabilities.

Our Pro Plan is suitable for small to medium-sized businesses. It offers Social Listening for both content and social profiles, plus Campaign Tracking. Additional features include influencer labeling, basic reporting, CSV export, and Slack notifications.

Our Custom Plans are ideal for larger enterprises or businesses with complex needs. These include everything in the Pro Plan, plus Competitor Insights and our AI Creator Search Engine. Custom Plans also come with tailored benefits like custom payment terms, a dedicated account manager, enterprise support, historical content import, and advanced reporting with EMV. If your company needs a Custom Plan, you can schedule a demo call with one of our specialists to explore how our tailored solutions can meet your specific needs.

What happens if I reach my UGC limit?

Don't worry about losing UGC if you reach your limit. We'll save every piece of UGC, and you'll have 30 days to upgrade your plan to unlock the additional content.

If I remove a source, will the content previously collected from it still be counted as UGC?
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Yes, the count trigger is when we pull the content and upload it to your workspace. Removing a source will only make the related content disappear from your view, but we may already have pulled them for you.
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The only exception is during your onboarding phase, when we will collect a limited number of UGC items, which will not count toward your monthly UGC tally.

Will historical content count as UGC?
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Yes, once historical content is requested, it will count as UGC since we also need to pull this content. The only difference is that it involves older content.

What happened with the Social Profiles limitation?
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Our new plans will no longer consider the number of social profiles you have. Instead, we're focusing on the amount of User Generated Content (UGC) we collect for you. Previously, under our old pricing system, each social profile counted towards your limit, regardless of how little content they posted. Now, we will use the volume of UGC as the basis for our pricing.

What will happen with my old plan if I don’t subscribe to one of the new plans?
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If you choose not to subscribe to one of our new plans, nothing will change with your current plan. However, it's important to note that Archive continually evolves, and we frequently release new features and improvements. By staying on your legacy plan, you won't have access to these new features and enhancements.

Can I delete content to decrease my UGC usage?
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No, this won't restore your UGC usage for the current month. Deleting content does not change the fact that it has already been pulled by Archive, and pulling content triggers our UGC count.

If I store content on a Collection page, would it still appear once I reach the UGC limit?
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Yes, the content we've already pulled for you will remain in your workspace. However, if you are subscribed to the Starter plan, the content will be removed from your workspace after two years and, as a result, from your Collection.

Our platform displays all dates and times in UTC (Coordinated Universal Time), which may differ from your local timezone. This can sometimes cause confusion when viewing content dates.

How this affects you:

Example: A post created at 2:00 AM on July 1st in Tokyo (UTC+9) will display as June 30th in our system, since it's still 5:00 PM on June 30th in UTC.

We're aware this can be confusing and are developing features to display dates in your local timezone. In the meantime, you can convert UTC times to your local time using online timezone converters.

What happens if I don’t hit the number of UGC based on my plan? Would the count be cumulative?
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Nothing happens if you don’t hit the number of UGC based on your plan. The count is not cumulative.

Since the content would disappear after 2 years, what happens to the content we have displayed on our website?
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UGC that will be deleted from your account will also be deleted from your Shoppable UGC Feeds. If you’re interested in keeping it from your account, you can upgrade your account to the Pro plan or re-upload the content from your computer.

What's the difference between the Pro plan and the Custom plan?

Both plans (Pro and Custom) include these core features: ​

However, the Custom plan includes these additional features:

​Advanced Analytics & Insights:

​Content Management:

​Creator Discovery:

​Account Management & Support:

​Technical Capabilities:

Please note that in order to upgrade your plan, you will need to schedule a demo with one of our sales representatives. This is to ensure that we provide you with the best plan for your business needs. We appreciate your understanding and cooperation in this process.