Skip to main content

What Is the Social Profiles Page?

What is the Social Profiles Page and How Can It Enhance My Brand Engagement?

Written by Archive AI
Updated this week

πŸ“‹ Available on: Startup, Growth, and Enterprise plans.

The Social Profiles page shows every social profile who has posted content that mentions your brand. Use it to understand who your audience is, track engagement patterns, and identify potential partners for campaigns.


Discovering the Social Profiles Page

You can access the Social Profiles page from the left-side navigation menu. Each row represents a unique social profile, and the page aggregates all of their posts that Archive has detected for your brand.

This makes it easy to spot high-value creators without having to dig through individual pieces of content.


Engagement Tracking

The Social Profiles page surfaces engagement data at the social profile level, so you can see which people are generating real interaction, not just posting.
​


Using Custom Filters

To find the right creators quickly, click Add Filter to narrow down the list. The following filters are available:

  • Social Profiles - search for a specific creator by username or handle

  • Content Type - filter by the type of content they post

  • Engagement - filter by engagement levels across their posts

  • Followers - useful for finding micro-influencers or larger accounts

  • Post Type - filter by the format of posts (e.g. Reels, Stories)

  • Posting Activity - filter by posted and not posted

  • Source - filter by how their content was detected

  • Tags - filter by any tags applied to their content

  • Verification - filter by verified accounts

  • Platform - filter to see only Instagram, TikTok, or YouTube accounts

  • Label - filter by creator labels you've applied to the social profiles

  • Post Date - filter by when their content was posted

Filters can be combined, so you can, for example, find all TikTok creators with over 10,000 followers who you've labeled "potential partner."

Did this answer your question?